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Behavioural Science

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Behavioural Regulation

Dissertation: The allures of forbidden food

Martin Metzmacher
· 1 min read

We know that dieting often does not work. There are many theories why that is the case, and some people say that it actually does work, but not for everyone. However I believe that we do not know much about dieting, because we have been looking for information in the wrong place. Let’s put up the Behavioural Science goggles and look again!

Putting op the Behavioural Science Goggles and looking at dieting is exactly what Esther Papies did. She looked at dieting from a social-cognitive perspective and found very interesting results that relates dieting to goal conflict / goal activation. In a series of excellent experiments she explores which goals are active in successful and unsuccessful dieters and how these cognitive states can be created, in order to help people lose weight successfully.

Click the link to read (or download) the full dissertation:

[THE ALLURE OF FORBIDDEN FOOD

](http://igitur-archive.library.uu.nl/dissertations/2008-0620-200509/papies.pdf)A GOAL CONFLICT PERSPECTIVE ON DIETING

by Esther K. Papies

I mostly share my own thoughts and ideas with you. However sometimes I come across people that shine so bright, I just can’t refrain from telling you all about their work. Ester Papies is one of those people. I listened to her talk at the ASPO 2008, where she received the ASPO Dissertation Price, and I really was amazed by her straight line of thinking. My congratulations again and I hope you enjoy her research.

Behavioural Regulation2 min read

Differences in Impulsive Processes

Imagine walking into a library. All objects in that building are based on the same principle, they all use paper with letters printed on it to deliver a specific message. So should we just put all the books, articles and newspapers on one pile? No – it makes sense to structure the objects according to […]

Behavioural Regulation3 min read

The Role of Deliberative Processing in Behavioural Regulation

It is interesting to note that most of models for behaviour have a focus on the automatic, impulsive part of behavioural regulation. However, deliberation has not disappeared from the scene and makes up a part of some models. The Mode-Model by Fazio consists of two different classes of processes that can regulate behaviour. The spontaneous […]

Behavioural Regulation11 min read

Learn to like – Implementation Intention & Affect

1. Short Summary of the research proposal This study investigates the role of affect in consciously created automatic behaviour tendencies (implementation intentions). The general hypothesis is that the frequency of a behaviour is closely connected to the activation of a specific behaviour tendency, but this model often fails when implementation intentions are used to change […]